The SEOptimer Blog

17 May

In-House SEO vs Outsourced: Which is Best? Pros & Cons

Should you build an in-house SEO team or outsource SEO to a digital marketing agency? Which is better between in-house vs outsourced SEO? Well, there is no straightforward answer and it depend...

10 May

How to Find All the Internal Links to a Page

A well designed internal link structure increases crawl efficiency and builds link equity. By linking the important pages on your site, you can tell Google which URLs are the most useful and you c...

3 May

How to Find Secondary Keywords for SEO [with Examples]

When it comes to optimizing your website and blog content for search engines, understanding the role of secondary keywords is quite important. Secondary keywords help in diversifying your on-page

25 Apr

How to Nail an SEO Sales Pitch (10 Tips from Agencies)

Landing new clients is the lifeblood of any SEO agency, and as a result, creating a winning SEO sales pitch is an essential element for driving agency growth. But with so many agencies competing f...

19 Apr

10 Important Questions to Ask an SEO Agency Before Hiring Them

Search Engine Optimization (SEO) can help businesses of all shapes and sizes significantly increase their website's online visibility and help generate more qualified leads. But with so many SEO a...

16 Apr

SEO Forecasting: How to Estimate Organic Traffic and Rankings

An effective SEO plan begins with successful SEO forecasting. Did you know that when you do keyword research, you're also trying to forecast the organic traffic the selected keywords would bring to yo...

9 Apr

NLP in SEO: How to Optimize Your Site for Search Intent

NLP in SEO is a game-changer that helps in boosting the topical relevance score of your webpage for your target keywords. Google is a semantic search engine that uses several machine learning algorith...

2 Apr

Barnacle SEO: How to Leverage Other Sites for Higher Rankings

Have you ever seen those LinkedIn Pulse pages ranking in the second or third spot on Google for various keyword searches? Why do so many authors write for LinkedIn Pulse? The answer is barnacle SEO.

28 Mar

Domain Change SEO: How to Minimize Rankings & Traffic Loss

If done incorrectly, changing your domain can lead to a complete loss of SEO rankings. I have seen websites reduce their traffic by as much as 80% due to incorrect domain change procedures. As som...

22 Mar

SEO for Product Descriptions: 10 Tips Every eCommerce Marketer Needs

As an eCommerce store owner or marketer, your product descriptions do more than just inform; they compel, persuade, and most importantly, boost your visibility in search engine results. Creating c...

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